Search Engine Optimization

A complete guide to rank your website faster on search engines like Google in 2024.

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What is search engine optimization?

Search engine optimization (SEO) is the practice of enhancing a website’s visibility on search engines by improving its ranking in organic search results. This involves optimizing content, structure, and technical elements to ensure search engines can easily index and understand the site’s relevance to specific search queries. To rank faster in Google in 2024

SEO Techniques to Conquer the Game

Follow these proven SEO techniques to boost your search engine rankings quickly and effectively.

01. SEO Setup & Tracking

It is important to set up all the tracking codes on your site. This step allows interlinking between your website and search engines. 

  • Google Search Console Setup
  • Google Analytics setup
  • Google Tag Manager Setup
  • Google Site Kit Setup
  • Understanding Basics of HTML Tag
  • Header & body code optimization
  • Google site speed setup
  • Yoast SEO Setup
  • Heatmap setup 
  • Website Inspection

02. SEO Tools & Extensions

Discover the most advanced tools for SEO to elevate your website’s performance and visibility. Mastering these tools enables you to conduct in-depth keyword research, analyze competitor strategies, and optimize your content for search engines.

  • Keyword research tools
  • Competitor research tools
  • Article writing tools
  • Search engine tools 
  • Website auditing tools 
  • Google Web Store extensions
  • Backlink Checking tools
  • AI tools for faster processing
  • Google Search Console analysis 
  • Google Analytics indpeth analysis

03. On Page SEO

Discover the most advanced tools for SEO to elevate your website’s performance and visibility. Mastering these tools enables you to conduct in-depth keyword research, analyze competitor strategies, and optimize your content for search engines.

  • Identify Focus Keyword
  • Optimize Title Tags
  • Optimize Description Tags
  • URL Optimization
  • Headline optimization
  • Focus keywords in the body 
  • Image optimization 
  • User interface 
  • Heatmap setup 
  • Internal linking 
  • Outbound linking 
  • Onpage optimization checks
  • Onpage optimization extensions

04. Off Page SEO

Off-page SEO refers to all the activities conducted outside your website to improve its search engine rankings. This includes strategies such as backlink building, social media marketing, and influencer outreach.

  • DA PA analysis
  • Backlink Checking
  • Moz bar, SEM Rush, Ahref
  • Quality backlink analysis
  • Social bookmarking
  • Directory submission
  • Classified submission
  • Article submission 
  • PDF Submission 
  • Image submission 
  • Guest Posting
  • Progress tracking 

05. Technical SEO

Technical SEO focuses on optimizing site speed, ensuring mobile-friendliness, and enhancing site architecture for better crawlability and indexation by search engines.

06. Ecommerce SEO

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  • Product Page SEO
  • Content with keywords 
  • Keyword research for products
  • Category SEO 
  • Landing Page and website SEO 
  • Sitemap Submission 
  • Crawlability & Indexing 
  • Rich snippet 
  • Helium 10 
  • Amazon SEO 
  • Shopify SEO 
  • WooCommerce SEO 
  • Image SEO 

07. Local SEO

Local SEO is the process of optimizing your online presence to attract more business from relevant local searches. This involves enhancing your Google My Business profile, obtaining local backlinks, and ensuring your website is optimized for local keywords and geographic information. Local SEO is crucial for businesses that serve specific geographic areas, helping them appear in local search results

  • Google my business profile creation 
  • Local directory creation
  • Map embedding 
  • Rating & reviews 
  • Competitor research

08. Youtube SEO

YouTube SEO involves optimizing your videos, channel, and overall presence on YouTube to rank higher in search results and attract more views. This includes using relevant keywords in titles, descriptions, and tags, creating engaging thumbnails, and encouraging viewer interaction through likes, comments, and subscriptions. 

  • Channel Creation
  • Customization 
  • Title optimization
  • Description writing
  • Tag optimization 
  • End screen optimization
  • Cards Creation
  • Youtube video score
  • Video IQ 
  • Social Blade 
  • Account interlinking
  • Youtube analytics

09. Interview Preparation & Consultancy business

Prepare for an SEO interview or set up your consultancy business by mastering advanced SEO techniques and demonstrating your expertise with proven results. Build a strong portfolio, stay updated with the latest industry trends, and develop a strategic approach to drive impactful search engine performance.

  • SEO FAQs
  • Analyze the results
  • Create portfolio
  • Create SEO projects
  • Dashboard reporting
  • Business plan creation

How can I be of any help?

Hi, I’m Prashant Chauhan, a digital marketer with 8 years of experience learning and implementing a lot of techniques to rank faster on Google and other search engines. I can help you with strategies for search engine optimization that are dedicated to your business. But if you are someone who wants to take charge of your SEO journey then I have created in-depth step by step plan to learn and implement all those techniques on your own.

One-on-one Search Engine Optimization Training @ INR 14999/-

There is no better day than today to start learning and implementing SEO. Every second 1000 websites are getting added to search engines. It is the most sought-after career path for youngsters to put forward their first step in digital marketing.

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Summary
Complete guide on Search engine optimization techniques in 2024
Article Name
Complete guide on Search engine optimization techniques in 2024
Description
An indepth guide to start Search engine optimization. Learn and implement On page seo, off page seo, technical seo, product seo, youtube seo, local and international seo.
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