Search Engine Optimization (SEO) Course

Categories: Digital Marketing Training, SEO

Course Content

Introduction to Search engine optimization

Introduction

09:54
Setting up the expectations
Course Pre-requisites

SEO Setup & Tracking

Setup Google Search Console
Setup Google Analytics
Setup Google Tag Manager
Google Site Kit Setup
Understanding Basics of HTML Tag
Header & body code optimization
Google site speed setup
Yoast SEO Setup
Heatmap setup
Website Inspection

Advanced SEO Tools & Extensions

ON Page SEO

Identify Focus Keyword – Keyword research
Competitor Research
Keyword Density and optimization
Optimizing Meta tags
URL Optimization
Headline optimization
Writing SEO Optimized content for page
Image optimization (SEO)
User interface
Internal linking
Outbound linking
Onpage optimization checks
On page SEO optimization extensions

Technical SEO

SSL Certification
Robots.txt
Sitemap Submission

00:00
Canonicalization
Schema Markup
Minimize Render blocking Java script
404 page setup
Verify Indexing
Broken link checking
Google Algos
Breadcrumbs setup

Local SEO

Off Page SEO

Ecommerce SEO

International SEO

Youtube SEO

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